Audience Insights

IT

We help Information Technology leaders research solutions to complex problems. Make sure your brand is part of their journey.

1,325, 000

PROFESSIONALS ENGAGED

We recommend content to a wide-reaching IT audience based on their job role and experience. Precision targeting you can tap into to reach the right Accounts & Contacts.

Software Development & Engineering

468k

IT Generalists, Specialists & Analysts

396k

Data Management, Data Science & BI

168k

DevOps, IT Ops & Systems

63k

IT Support & Helpdesk

61k

IT Networking & Infrastructure

58k

IT Security

47k

IT VP & C-Level

45k

Cloud

19k

2, 350

VENDORS RESEARCHED

IT teams rely on software solutions for Network & Cloud Security, Application Development, Big Data, Process Automation, IT Infrastructure, IoT and more. Our insights into vendor engagement can help you go-to-market efficiently in highly competitive categories.

zscaler logo
aws logo
sap logo
sisense logo
microfocus logo
nvidia logo
tibco logo
looker logo
ibm logo
cisco logo
6, 340

ASSETS CONSUMED

Today’s B2B buyers prefer to self-educate before vendor engagement, making your content a crucial part of the sales process. Gain intelligence on the content favored by IT leaders to inform your marketing strategies.

data privacy regulations

critical data

cloud resiliency

identity management

cloud services

development process
cloud disaster recovery

security gaps

evolving threats
automated detection

security framework

compliance standards
37, 300

TOPICS RESEARCHED

We analyze millions of engagement signals to identify common pain points, shifting trends and the most critical business needs of IT teams. Insights we can leverage to help you run better campaigns.

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The IT Professional

The only newsletter dedicated to helping IT teams discover solutions that drive business outcomes. Curating endless vendor content with a results-oriented approach, we make it easy to learn from what's worked in the areas that matter most.

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