By focusing on the underlying challenges driving content consumption, CONTENTgine helps businesses identify the needs of target accounts.
Understanding the needs and interests of your potential buyers based on their job roles can help you drive meaningful engagement at scale.
A B2B content marketing strategy is essential to growing your business and reaching the right customers. Learn more about the vital components of a successful strategy.
CrowdStrike APJ on working with CONTENTgine: “This is a great platform in helping us understand our prospects’ research topics and content preferences. We can be sure as advertisers that the audience is engaged and not ‘cruising’ for content – but are looking for cybersecurity solutions vendors.”
Optimize your content marketing strategy with a content marketing funnel. Learn how to construct a robust funnel with our comprehensive guide.
Want to use AI to identify patterns in your target audience’s behavior? Learn how with this guide on predictive intelligence.
Email is a critical tactic for marketers that can be difficult to manage. Discover important best practices in this guide to B2B email marketing.
If you’re looking to send more informed messaging to prospects, it starts with rich data collection done by sales intelligence tools.
By knowing what content your target audience is consuming, you can better understand their intentions and determine what messaging will spur them through the buyer journey.
ABM can be a difficult practice to master. Let’s look at the core pillars of ABM and some of the most effective account-based marketing tactics in use today.